What we did:
Research & Insight
Client: Swindells Chartered Accountants.
Starting from scratch with an extensive research and insights project to gain the best understanding of Swindell’s audience, the marketplace and Swindell’s own goals as a company; we were able to tailor their brand so it perfectly communicates their values as a corporate brand within the integrated departments.
Swindells needed to target several different sectors so we developed three sub brands, Swindells Private, Swindells Business and Swindells Charity.
We delivered a fantastic brand along with supporting messaging and an extensive brand guidelines document covering: messaging, font styles, colour ways, image style and tone of voice to enable their staff to consistantly deliver the correct brand ethos as they continue to evolve.
Photography: Stuart Mack