What we did:

Research & Insight
Rebrand
Straplines
Brand Guidelines
Brand Assets

Consultancy

Client: Swindells Chartered Accountants.

Starting from scratch with an extensive research and insights project to gain the best understanding of Swindell’s audience, the marketplace and Swindell’s own goals as a company; we were able to tailor their brand so it perfectly communicates their values as a corporate brand within the integrated departments.



Swindells needed to target several different sectors so we developed three sub brands, Swindells Private, Swindells Business and Swindells Charity.

We delivered a fantastic brand along with supporting messaging and an extensive brand guidelines document covering: messaging, font styles, colour ways, image style and tone of voice to enable their staff to consistantly deliver the correct brand ethos as they continue to evolve.


Swindells Sub Brands.jpg

Photography: Stuart Mack